starter Plan Tier
Email Marketing
Write high-conversion newsletters, set up compliant cold email loops, and automate lead nurturing sequences.
20 hours duration
50 Modular Chapters
Basic / Intermediate / Advanced Tiers
Course Syllabus Outline
01.Introduction to Email Marketing: Why Email Still Dominates ROIFREE PREVIEW
02.Understanding Your Audience: List Segmentation FundamentalsFREE PREVIEW
03.Setting Up a Professional Email Marketing Platform
04.Email Compliance Essentials: CAN-SPAM, GDPR, and CASL
05.Anatomy of a High-Converting Email: Subject, Preview, Body, CTA
06.Writing Irresistible Subject Lines: Open Rate Psychology
07.Understanding Email Preview Text and Its Hidden Impact
08.Designing Mobile-First Email Layouts and Templates
09.Plain Text vs HTML Emails: When to Use Each
10.Building Your First Email List: Ethical Opt-In Strategies
11.Lead Magnets: Creating Irresistible Free Offers
12.Embedding Signup Forms on Landing Pages and Websites
13.Understanding Email Deliverability: Inbox vs Spam Fundamentals
14.Your First Welcome Email Sequence: First Impressions Matter
15.Level Review: Core Email Marketing Foundations Checklist